Peak Milk, a leading dairy brand in Nigeria, recently concluded its impactful “Stir A Cause” campaign in celebration of World Milk Day 2025. The initiative focused on nutrition education and community support, encouraging Nigerians to embrace daily milk consumption as vital for health and development. Marketing Manager Omolara Banjoko highlighted the campaign’s success in connecting nutrition with acts of kindness, sparking a nationwide movement.
The campaign gained traction through collaborations with celebrities like Asher Kine, who engaged with communities and amplified the message via social media. Brand Manager Peter James emphasized the campaign’s role in promoting milk as a staple in breakfast nutrition, reaching over 500,000 Nigerians through various activations and promotions.
Participants shared their acts of kindness using dedicated hashtags, significantly extending the campaign’s reach. This initiative reinforces Peak Milk’s leadership in dairy nutrition and its commitment to enhancing consumer well-being and promoting community engagement.
