In the latter half of 2025, technology is expected to significantly drive growth in the equipment finance industry, as emphasized during a recent webinar. Industry leaders anticipate a surge in demand, partly due to the return of 100% bonus depreciation under President Donald Trump’s legislation. This anticipated boom highlights the necessity for technology to streamline sales and financing processes. E-signatures are deemed essential for expediting transactions in a competitive market, according to John Boy from Anderson Equipment Co.
As the integration of technology progresses, experts advise a cautious approach, emphasizing the importance of enhancing internal operations and efficiency as a foundation for successful tech deployment. Jeffry Elliott of Elevex Capital suggests that initial efficiency gains should be reinvested into marketing and lead generation. Elevex plans to incorporate AI into its processes while focusing on information security.
Moreover, the quality of data is crucial as AI becomes more prevalent in automating tasks, according to Tawnya Stone of GreatAmerica Financial Services. Ensuring clean data sets is vital for effective AI utilization, both internally and externally, which ultimately enhances customer value.
