Samsung’s July Galaxy Unpacked will stream live on Wednesday, July 22 at 9:00 a.m. ET. The event—expected to focus on foldable devices—will be available via the official Samsung website and the company’s YouTube channel.
Where and when to watch Galaxy Unpacked (July)
The keynote begins Wednesday, July 22 at 9:00 a.m. ET. Samsung will offer an open online stream: simply visit Samsung.com or the brand’s YouTube channel to watch the presentation live. Samsung is also holding an in-person, media-only session, but the public livestream will let everyone see the announcements as they happen.
What Samsung is expected to unveil
Unlike the February Unpacked, which centered on flagship smartphones (the Galaxy S26 series and audio accessories), the July show is widely expected to spotlight foldables. Rumors point to the Galaxy Z 8 family, including the Galaxy Z Flip 8, Galaxy Z Fold 8 and a possible “Fold 8 Ultra.” Some reports suggest the Fold 8 Ultra could effectively be the direct successor to the Fold 7, while the device labeled Galaxy Z Fold 8 might offer a wider display in a more compact chassis.
Samsung may also reveal its next-generation smartwatches—likely called the Galaxy Watch 9 and Galaxy Watch Ultra 2—which leaks indicate will be iterative updates rather than major redesigns.
Pricing and potential implications
Multiple leaks suggest price increases across this product lineup. The rise is rumored to be roughly $100 per model, pushing entry prices higher: the Fold 8 Ultra has been floated at as much as $2,099 at launch, with the Flip 8 around $1,199. These adjustments are being attributed to pressure on memory components and higher production costs.
Official pricing and commercial availability have not been confirmed. We’ll have definitive details on models, specs, prices and launch dates once Samsung finishes its presentation.
Note: Samsung hosts two major Galaxy Unpacked events each year—typically one in the first half of the year and another midyear—to cover its flagship and foldable device cycles.
