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Event technology: 9 must-know new tools

This month’s event technology roundup is sponsored by 3e by EXPOCAD, which supports event workflows with booth and sponsorship sales, session management via its Sessionboard partnership, exhibitor and attendee resource centers, mobile experiences and AI reporting. Together with EXPOCAD Contractor, use by major venues and connections through an extensive API and Microsoft Power Automate, that story extends from original layout through event delivery.

Event technology we’re excited about this month

Wordly has launched Sponsor Logos, a feature that lets event organizers sell sponsor placement directly within the live translation and captioning experience. Sponsor branding can appear on attendee screens as participants follow captions or translations on their phones, and alongside translated subtitles displayed on a main-stage screen. For multi-stage events, organizers can assign a different sponsor to each session, creating additional sponsorship inventory and potentially offsetting the cost of providing multilingual access. “Event organizers are constantly challenged to stretch budgets while providing inclusive, accessible experiences,” noted Wordly founder and CEO Lakshman Rathnam. “With Sponsor Logos, language access isn’t just a cost center anymore; it’s a high-visibility revenue stream.”

Silent-theater audio streamed to attendees’ phones

Wordly also introduced Silent Theater Integration, a capability that streams booth presentation audio directly to attendees’ phones, removing the need for traditional wireless headsets and dedicated equipment. Designed for noisy trade show environments, presenters can speak normally while attendees listen on their own devices and follow large captions on booth screens. Because it works with Wordly’s existing translation and captioning tools, exhibitors can offer silent-theater audio, multilingual translation, and accessibility features through a single platform while reducing logistics around charging, distributing and managing headset inventory. “Silent theaters have always been effective, but hardware has held them back,” said Rathnam. “By streaming high-quality audio directly to attendees’ phones, we’re making presentations easier to run, easier to scale, and far more accessible in the environments where organizers need it most. Done well, silent theaters become reliable engines for qualified conversations, not just another booth demo.”

GroupGrid catches travel discrepancies

GroupGrid, a new travel reconciliation platform for event planners and corporate travel managers, brings registration, flight, hotel and ground-transportation records into a single grid and flags potential issues. It identifies registered attendees without travel bookings, travelers who haven’t registered, mismatched hotel and flight dates, and arrivals at the wrong airport or outside approved travel dates, while clearing aligned records so planners can focus on exceptions. “Every event has someone behind the scenes making sure the travel details line up,” said Amanda Grandal, founder and CEO of GroupGrid. “Early in my career, that person was me with a ruler and a printed rooming list. Even as the process became more sophisticated, the same gaps continued to appear because every piece of information lived somewhere different. I built GroupGrid to give event planners one clear place to see what matches, what doesn’t, and what needs their attention.”

Mem-re and Avery turn credentials into digital keys

Mem-re, which transforms physical event touchpoints into digital experiences, has partnered with Avery Products Corporation to integrate Mem-re’s technology with RFID wristbands, badges and cards produced by Avery’s ID&C and RFID Hotel businesses. With a single tap and no app required, attendees can access a personalized digital experience that evolves from pre-event information to augmented reality, merchandise, offers, giveaways, sponsor activations and other real-time engagement. After the event, the same credential can connect guests to a digital destination where they can revisit, contribute to and save memories. “A wristband or badge shouldn’t just get you through the gate. It should unlock the entire experience instantly, with a tap, without requiring an app, and give you a way to return to that moment for years to come,” said Spencer Combs, CEO of Mem-re. “Together with Avery, we’re turning the credential into the digital key for the entire journey: before, during, and long after the event.”

Integrated Exhibits adds AI tools for trade-show planning

Integrated Exhibits has launched an AI Trade Show Marketing Tools suite to help exhibitors select events, develop booth concepts and craft attendee engagement strategies. The suite includes ShowMatch AI, which uses industry data, buyer profiles and event information to identify trade shows aligned with a company’s products and objectives; BoothGenius, which generates exhibit concepts based on booth size, messaging, visibility and attendee perspective; and ThemeArchitect AI, which develops creative themes, booth messaging, engagement ideas and booth-staff scripts tailored to target audiences. “We’ve spent more than 25 years designing and producing trade show exhibits, and we’ve seen where exhibitors lose opportunities,” said Carlo Seta, president and founder of Integrated Exhibits. “We built these AI tools to help solve those problems before companies spend thousands of dollars on their next trade show.”

InfiniSpeak enables two-way multilingual interaction

InfiniSpeak, a browser-based live multilingual communication platform, allows audience members to scan a QR code, select a language and receive live translated audio and captions on their smartphones without an app or account. Its Talk feature lets audience members speak in their own language while others hear translated comments in their chosen languages; a built-in hand-raising and speaker queue gives organizers control over who speaks. The platform currently supports 101 languages. “The vision isn’t simply to translate what somebody says,” said Gregory Lan Ijiwola, founder of InfiniSpeak. “It is to help people participate. I want someone to be able to speak in the language that comes naturally to them and another person to hear and understand them in the language that comes naturally to them.”

shortshort repurposes long-form content into social clips

shortshort, an AI-powered video repurposing platform, turns long-form recordings—conference talks, webinars, lessons and podcasts—into short vertical videos for social media. Users can upload a video up to 2 GB or import public or unlisted YouTube videos; the platform transcribes recordings and uses AI to suggest quotable 15- to 90-second clips, which remain editable. Clips are automatically reframed for vertical viewing by tracking faces on screen while slides and wide shots remain full-frame. Users choose from four caption styles and can export in 9:16 or 4:5 formats; direct YouTube publishing and TikTok publishing are in early access. Built and operated by independent developer Arsène Huot, shortshort charges based on source-video length rather than number of clips, and includes 60 credits—or 60 minutes of source video—free at sign-up.

SocialPoint updates Trivia for richer booth engagement

SocialPoint rebuilt its Trivia game with new formats, question types, branding options and ways to play across booth screens and mobile devices. In addition to quiz-style play, exhibitors can create Trivia Bingo and Category Clash experiences or reveal categories using animated cards, slots or a prize wheel. Seven question formats—including photo answers, ranking, multi-select, open-ended questions and video—let marketers incorporate product information in varied ways, while games auto-format for phones, tablets, kiosks, touchscreens and large displays. The update adds expanded branding and customization, streamlined creation and new ways to reward participation through prize drawings and instant wins. “Trade show trivia works especially well when it does more than test whether someone knows the right answer,” said Samuel J. Smith, integrator at SocialPoint. “It can give booth visitors a reason to stop, introduce product information in a more engaging way, and make it easier for booth staff to start a conversation. The new version gives marketers many more ways to build that kind of experience.”

CéSAR surfaces event photos with facial recognition

CéSAR, an AI-powered event photo-sharing platform, uses facial recognition to help attendees find photos of themselves after conferences, parties or offsites. Guests access the event gallery via a link or QR code, take a selfie and are matched with photos they appear in—no app download required—while photographers can upload images in bulk and attendees can contribute their own photos to the gallery. Organizers can customize the gallery design, share management access and provide full-resolution downloads; the platform also includes a free online seating-chart tool whose QR code can direct guests to their table assignment and their photos.

Showpass has been selected as the official ticketing and event technology partner for FAN EXPO’s portfolio across 13 North American cities, supporting ticketing, fan engagement and event operations. The platform will enable fans to purchase tickets, photo opportunities, autographs, premium experiences, merchandise and add-ons in a single transaction, and will provide FAN EXPO with RFID capabilities, a fully branded purchasing journey and technology for high-demand on-sales and large-scale events.

Travel trade show WTE Miami, taking place Oct. 27–28 in Miami Beach, will use Fairfest’s SnapCard AI matchmaking technology to let attendees describe the business connections they seek in their own words and identify relevant matches across the show; the technology uses natural language processing and will complement an AI-focused conference program. TravelAI, an AI infrastructure company for travel, has appointed former Meta and Expedia executive Eugenia Dunaeva as an independent board director to help guide growth and governance around Traveler.md, its traveler-owned memory portal designed to give travelers a portable, consent-based way to retain their data and preferences across platforms and AI agents.

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