Aydi, an AI-driven platform focused on enhancing the success of farmers globally, has successfully closed a $7.5 million seed funding round. The investment, led by COTU Ventures, Daltex, and Nuwa Capital, with additional support from Magrabi Agriculture and Foundation Ventures, will be directed towards scaling Orth, an AI agronomy assistant. Orth aims to provide farmers with personalized real-time insights to combat challenges such as increasing input costs, climate variability, and a shortage of agronomy experts.
Hassan Fayed, Aydi’s founder and CEO, highlighted the significance of this funding round as a validation of their mission to provide world-class agronomy to every grower. With global food demand projected to rise by 70% by 2050, Orth seeks to address the gap where 90% of farmers lack timely agronomic expertise, offering instant recommendations and early problem detection to improve crop quality.
Orth distinguishes itself with an intelligence engine that combines satellite and weather monitoring, predictive analytics, and conversational AI, providing precision at the plot level. This technology is designed to help farmers achieve over 20% improvements in yield and efficiency. The platform has garnered strong investor support due to its potential to revolutionize agriculture by enabling smarter and more sustainable farming practices.
Amir Farha of COTU Ventures expressed confidence in Orth’s capacity to empower growers, while Nitin Reen of Nuwa Capital emphasized the platform’s role in democratizing access to specialized agronomic knowledge. Ibrahim El Naggar from Daltex praised Aydi’s ability to enhance on-ground operational insights through AI.
Orth is being launched at Fruit Attraction in Madrid, offering both free and paid options for users. This funding positions Aydi to develop Orth into a comprehensive AI Operating System for Global Agriculture, with the ambition of reaching millions of farmers worldwide.
