In 2017, Samsung introduced the Art Store for its smart TVs, offering a collection of artworks from renowned artists worldwide, effectively turning the screens into dynamic art pieces. Previously, this feature was exclusive to Samsung’s LCD (QLED and The Frame) and Micro RGB TVs due to concerns about burn-in on OLED panels when displaying static images for extended periods. However, this limitation is now a thing of the past. At CES 2026, Samsung revealed its new OLED TV lineup, including models S85H, S90H, S95H, and S99H. These televisions not only boast significant hardware upgrades but also, for the first time, integrate the Samsung Art Store, allowing users to transform their OLED screens into captivating art displays at home.
Are Samsung’s OLED TVs finally embracing the Art Store?
