Traditionally, Apple’s iPhones have dominated the market in terms of resale value. However, recent trends indicate a shift. iPhones are now depreciating at a faster rate, with the iPhone 12 losing 25.2% of its value in nine months, and the iPhone 16 already down by 34.7% in the same period. Meanwhile, Samsung’s Galaxy S series is showing signs of improvement. The Galaxy S22 saw a 51.9% drop in five months, but the S25’s depreciation was slightly better at 46.6%. Samsung’s foldables and Google’s Pixel 9 are also holding their value more effectively, possibly due to enhanced AI features. While the iPhone 16 still retains value better than its Android counterparts, the Galaxy S26 might soon challenge the iPhone 17 if these trends persist. Apple’s upcoming iPhone 17 may introduce significant upgrades, but Samsung is expected to enhance AI capabilities in the Galaxy S26 lineup, potentially making it a more appealing long-term investment.