Newera.ai, a Saudi startup specializing in generative AI for businesses, has secured $2.1 million in pre-seed funding to expand its operations within Saudi Arabia. The funding round was led by Embark, with contributions from angel investors, and aims to enhance the company’s local presence, research and development, and product offerings tailored to the Saudi market.
Established in 2023 by Abdulrhman Alsuliman, Newera.ai focuses on leveraging generative AI to address complex business challenges, offering solutions that enhance productivity, collaboration, and innovation. The startup emphasizes data localization to comply with local regulations and protect customer information, which is pivotal for building trust with enterprise clients.
Looking forward, Newera.ai intends to strengthen partnerships with local organizations and integrate its AI solutions into existing enterprise systems across various sectors, including finance, logistics, and operations. The investment aligns with Saudi Arabia’s Vision 2030 agenda and will support the development of advanced AI tools such as automation, predictive analytics, and personalized enterprise solutions.
