Apple’s priciest phone, the iPhone Ultra, is expected not to include all of the company’s best iPhone features. To achieve an unfolded thickness of just 4.5mm, Apple is said to have made space-saving compromises: the camera array is expected to be simplified compared with Pro counterparts, likely omitting a telephoto lens and instead featuring dual 48Mp rear cameras and probably two 24Mp selfie cameras.
Why the iPhone Ultra sacrifices features
Design constraints tied to the Ultra’s slim 4.5mm unfolded profile are cited as the reason for difficult decisions about what to include. With serious space limitations, Apple appears to have prioritized other elements of the device over a full Pro-style camera setup, leading to a pared-down array relative to Pro models.
Price and industry context
The high price for the iPhone Ultra is presented as reasonable in some respects: buyers get much more iPhone in terms of display real estate — reportedly triple the display area — and early access to Apple’s new technology. The cost rise also aligns with broader industry moves: ex-CEO Tim Cook announced price increases across the board in June, saying “The situation has become unsustainable,” and those increases quickly materialized as near 20% hikes on laptops and tablets. Given that environment, it is not unexpected that Apple’s most innovative new product would carry a premium — but that premium may not include every top iPhone feature consumers expect.
