In 2026, technology, particularly artificial intelligence, is expected to continue reshaping the fashion industry. While integrating AI into business processes presents challenges, companies are eager to leverage it for efficiency gains amid economic volatility and rising costs. AI could also impact luxury fashion, especially if an anticipated tech investment bubble bursts, potentially affecting US luxury shoppers. Meanwhile, AI agents are evolving, with platforms like Amazon’s “Buy for Me” allowing shoppers to make purchases across different sites, though reliability issues persist. As AI integration progresses, concerns over its environmental impact, effects on creative jobs, and ethical training practices grow. Additionally, social media faces scrutiny, with Australia banning it for minors and legal battles unfolding in the US over its addictive nature. Despite these challenges, advancements in smart glasses and AI-driven marketing strategies are on the horizon, signaling a transformative year for fashion.
What Tech Trends Will Transform Fashion by 2026?
