Samsung is expanding its retail presence in the United States, one of its key markets, by opening two new Samsung Experience Stores. These stores, located in Queens Center, New York, and the Mall of America in Minnesota, offer a platform for Samsung to showcase its wide range of products, from mobile devices to TVs and home appliances, providing customers with an immersive experience of its ecosystem. A third store is set to open in the Los Cerritos Center in California by the end of the year. The grand openings of the new stores were celebrated with events featuring Samsung representatives, media, influencers, and the public, offering visitors the chance to explore the latest products, participate in giveaways, and enjoy live activities like digital sketches on Galaxy tablets.

