Samsung is considering a price increase for its Galaxy S26 series, potentially raising the starting price to $899 from the previous $799. However, this comes with a significant change: the base storage will be doubled to 256GB. This adjustment comes amid rising component costs, particularly in memory, which have affected the entire smartphone industry. Despite these challenges, the $40 increase over the 256GB Galaxy S25 model seems reasonable. The new model is expected to feature enhancements in battery life, wireless charging, display, and camera capabilities. However, Samsung might discontinue its “double storage” pre-order offer, which could mean that the 256GB variant remains at $899, unlike the Galaxy S25, which offered an upgrade to 512GB at no extra cost during pre-orders. This effectively results in a $100 increase for early buyers. The competitive landscape is further highlighted by Apple’s recent launch of the 256GB iPhone 17 at $799. The final perception of this price change will largely depend on the pricing strategy for the other Galaxy S26 models. As Samsung prepares for its upcoming launch, potential buyers are encouraged to join the Mystery Box program for a chance to receive complimentary gifts, such as a 65W charger.
Will Samsung Increase the Galaxy S26’s Price?
