Samsung excelled at the 2026 Red Dot Design Awards, securing 16 main accolades, including two prestigious “Best of the Best” awards. The Red Dot Design Award, initiated in 1955, is a globally esteemed recognition for innovations in product design. The selection process evaluates functionality, aesthetics, innovation, and sustainability across categories like product design, design concept, and brand communication. This year, Samsung submitted 16 designs in the Product Design category, all of which received top honors. Notably, the S95H OLED TV and the Bespoke AI Laundry series were awarded Best of the Best. The awarded products span a range of home appliances, including the Music Studio 5 Wi-Fi speaker, Bespoke AI Family Hub Refrigerator, and Jet Fit Wireless Stick Vacuum Cleaner, showcasing Samsung’s prowess in design innovation.

