Apple is preparing to increase prices on some of its products due to soaring memory and storage costs, as confirmed by CEO Tim Cook. This move comes after Apple managed to avoid price hikes while other manufacturers succumbed to the pressure. Cook emphasized that the situation has become unsustainable, although he did not specify which products would be affected or the extent of the increases. Meanwhile, rumors are circulating about the 20th anniversary iPhone, expected to launch next year with two models featuring edge-to-edge displays and curved glass. These models are anticipated to be similar in size to the upcoming iPhone 18 Pro and Pro Max, which are set to debut in September. Despite the anticipated price increases, the iPhone 18 will reportedly maintain its current price point while offering enhanced features, including 12GB of RAM to support advanced AI capabilities. In a shift from tradition, the iPhone 18’s standard model is rumored to launch in spring 2027 instead of September. Additionally, Chase has introduced new perks for its Sapphire Preferred cardholders, including a complimentary year of Apple TV. Mac users can look forward to the release of macOS 27 Golden Gate, which brings several new features, and iOS 27 will expand landscape mode to more Apple apps, potentially paving the way for the future “iPhone Ultra.”
Are Apple Price Hikes and 20th Anniversary iPhone Rumors on the Horizon?
